Dashboard

Overview of your creative performance across all Meta ad accounts.

Account Health…

Last 7 days · worst-of signals below

ROAS

Meta-attributed revenue ÷ spend

Spend

Last 7d vs prior 7d

CPA trend

vs previous window

Conversions

vs previous window

MER

—

Blended revenue ÷ spend · connect commerce

New-customer CAC

—

Spend ÷ new customers · connect commerce

LTV

—

Customer lifetime value · connect commerce

Total Spend

Conversions

Avg CPA

Total Ads

Winners

Losers

In Learning